By Liz Stahl, Extension Educator – Crops, Seth Naeve, Extension Soybean Agronomist, and Robert Koch, Extension Entomologist
In this episode of MN CropCast, hosts Dave Nicolai and Dr. Seth Naeve sit down with Bryce Nelson, a veteran independent crop consultant and the current president of the Minnesota Independent Crop Consultants Association (MNICCA). With over four decades of boots-on-the-ground experience serving southern Minnesota and northern Iowa, Bryce shares his unique perspective on how the crop consulting industry has shifted to meet the demands of modern agriculture. Key Highlights from the Episode: The True Meaning of Independence: Bryce explains the strict philosophy behind MICCA. By remaining completely separate from product sales, independent consultants act as unbiased advocates focused solely on maximizing the farmer's return on investment. Agronomic Evolution: A look at how weed management has come full circle—from the complex chemistry battles of the 1980s, through the simplicity of the Roundup era, and back to today’s high-stakes battle over resistance management. The Modern, Speci...